chain - řetězec (např. obchodní)
BrE
/'tʃeɪn/
AmE
/'tʃeɪn/

noun - a number of similar shops, restaurants etc. owned by the same person/company

 
rate - ohodnotit, oznámkovat
BrE
/'reɪt/
AmE
/'reɪt/

verb - to grade something, to decide what the value or quality of something is

 
draft - napsat koncept, napsat hrubý návrh
BrE
/'drɑ:ft/
AmE
/'dræft/

verb - to write the first version of a piece of writing (an essay etc.)

 
track - stopovat, jít po stopách
BrE
/'træk/
AmE
/'træk/

verb - to find and follow the marks left by a vehicle, person, animal etc.

 
tarpauline - plachta (nepromokavá), nepromokavá plachta
BrE
/tɑ:'pɔ:lɪn/
AmE
/tɑ:r'pɔ:lɪn/

noun - a large waterproof sheet used for example to protect something from the rain

tarp
tarp - plachta (nepromokavá), nepromokavá plachta, celta
BrE
/'tɑ:p/
AmE
/'tɑ:rp/

noun, American English - a large waterproof sheet used for example to protect something from the rain

 
preserve - rezervace (přírodní), chráněná oblast
BrE
/prɪ'zɜ:v/
AmE
/prɪ'zɜ:rv/

noun, American English - a piece of land where the animals and plants are protected by law

 
dishonour - hanba, potupa, zneuctění
BrE
/dɪs'ɒnə/
AmE
/dɪs'ɑ:nər/

noun - the state of losing respect of other people (esp. due to something immoral)

 
candour - upřímnost, otevřenost
BrE
/'kændə/
AmE
/'kændər/

noun - the quality of being able to say what you think honestly and openly

 
return - výnos, návratnost, zisk, výdělek
BrE
/rɪ'tɜ:n/
AmE
/rɪ'tɜ:rn/

noun - the profit or income that you receive from an investment or business activity

target group
target group - cílová skupina
BrE
/'tɑ:gɪtˌgru:p/
AmE
/'tɑ:rgɪtˌgru:p/

noun, technical - the group of people that a product, service, or advertisement is intended for

digital marketing
digital marketing - digitální marketing
BrE
/'dɪdʒɪtl 'mɑ:kɪtɪŋ/
AmE
/'dɪdʒɪt̬l 'mɑ:rkɪtɪŋ/

noun, technical - marketing that uses the internet and digital technologies to promote products or services

customer behaviour
customer behaviour - chování zákazníků
BrE
/'kʌstəmə bɪ'heɪvjə/
AmE
/'kʌstəmər bɪ'heɪvjər/

noun, technical - the way customers act when they choose, buy, and use products or services

move
move - hýbat, hýbat se, hnout, hnout se, pohnout, pohnout se, pohybovat se
BrE
/'mu:v/
AmE
/'mu:v/

verb - to change the position of something, to go from one place to another

 
spinster - stará panna, neprovdaná žena
BrE
/'spɪnstə/
AmE
/'spɪnstər/

noun, dated - an unmarried woman, typically an older woman beyond the usual age for marriage